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A busy July for IRIS: Commitment, visibility, and pride

July was a particularly exciting month for IRIS, marked by a strong presence in the community, partnerships, and events that were meaningful to our mission.

IRIS rides for a childhood without cancer

From June 30 to July 4, eight members of the IRIS network took part in the Tour CIBC Charles-Bruneau, a cycling challenge covering more than 600 km to benefit pediatric hematology-oncology research.

IRIS is proud to have been a loyal partner of the Charles-Bruneau Foundation for nearly 25 years and to see its employees get involved with heart and soul, whether on their bikes, in stores with Jeans Fridays, or by welcoming cyclists and children during the stages of the Tour.

 

A huge THANK YOU to everyone who rode, donated, and supported this essential cause!

 

IRIS at the heart of the Quebec City Summer Festival

From July 9 to 13, IRIS set up shop on Grande Allée as part of the Quebec City Summer Festival (FEQ).

Our booth welcomed thousands of festival-goers with an exclusive offer of $150 off their next pair of glasses, prizes to be won, and an enthusiastic and energetic team on site.

It was an exceptional opportunity to promote our brand, meet new faces, and share our passion for visual health... all while enjoying the unique atmosphere of the FEQ.

 

The National Bank Open: a long-standing partnership

As a major partner of the National Bank Open for nearly 25 years, IRIS continues to proudly support the development of tennis in Canada, alongside major brands such as National Bank, Rogers, Motorola, Audi, Hologic, and many others.

The event is a must-see summer sporting event, highlighting elite athletes and the importance of healthy lifestyles, values shared by IRIS.

July was a month that reflected who we are: committed, passionate, and focused on people's well-being. Thank you to all the employees, partners, and members of the IRIS community who helped make these events a success.

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