2025 marks an important milestone for IRIS The Visual Group: our 35th anniversary. This year will be one of celebration, strengthening the bonds within our large family, and of gratitude to our patients.
A great start: IRIS Vision 2024
The IRIS 35th anniversary celebrations were launched last September at our IRIS Vision 2024 conference. This annual conference brought together members of the IRIS network for inspiring training days, enriching conferences, and a dazzling gala. In this prestigious setting, we kicked off the festivities to mark our 35 years of success.
A year full of activities
Throughout 2025, IRIS will be stepping up its initiatives to thank its patients and celebrate this anniversary.
• Promotions: Exclusive offers to underline our gratitude to our customers.
• Contests: Follow us on our social media platforms and look for various contests. You could win great prizes and unique experiences.
• Launch of the “IRIS it’s me” campaign: This dedicated campaign will highlight members of our IRIS network across the country, reflecting our identity and values.
The Roadshow – The President travels to meet our teams
As one of the highlights of 2025, our President, Éric Babin and the executive team will embark on a national tour to meet IRIS teams nationwide. From British Columbia to the Maritime provinces via Alberta, Ontario and Quebec, this initiative aims to strengthen the ties between the different regions and celebrate our shared history.
A year of gratitude and pride
This 35th anniversary is a great opportunity to celebrate how far we've come and look to the future with enthusiasm. This jubilee reflects the commitment of every member of the IRIS family to our mission: to provide high-quality products and services in the field of vision care.
We invite you to follow our activities throughout the year. Whether you are a patient, partner or team member, this celebration is also yours. Thank you for being with us for 35 years... and many more to come!
