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Innovation in the service of vision

At IRIS, innovation is never an end in itself. Above all, it is a means of offering more accurate vision, more personalized care, and an increasingly human experience. In a field where technology is evolving rapidly, IRIS has chosen to integrate the most advanced developments while retaining what has been its strength for over 35 years: professionalism, attentiveness, and a relationship of trust with patients.

Technology for more accurate diagnosis

Eye health starts with a good diagnosis. Thanks to the cutting-edge equipment available in IRIS stores, optometrists can now detect several eye conditions earlier and with greater accuracy.

Advanced retinal imaging, optical coherence tomography (OCT), corneal mapping, and artificial intelligence-assisted screening technologies: these tools provide a detailed view of the eye, often well before the patient notices any symptoms.

The result:

  • More comprehensive examinations
  • Better prevention
  • Recommendations tailored to each individual's visual profile

Technology thus becomes a valuable ally in preserving long-term eye health.

Custom-designed glasses and lenses

Innovation is also reflected in the design of glasses and lenses. At IRIS, digital measurement technologies enable precise analysis of the wearer's posture, eye movements, and lifestyle habits.

Whether for working at a screen, driving, playing sports, or reading, lenses can be customized according to:

  • Viewing distance
  • Visual behavior
  • Lighting conditions
  • Specific everyday needs

This customized approach transforms the visual experience and improves everyday comfort.

Technology for better understanding... and better support

Innovation at IRIS is not limited to equipment: it also enriches the relationship between the eye care professional and the patient. Digital tools facilitate understanding of diagnoses through clear images, simulations, and accessible visual explanations.

Better informed, patients become active participants in their visual health. They understand the issues and the proposed solutions and can make informed choices with confidence.

A smoother, more connected customer experience

Technological transformation also affects the overall experience at IRIS. From online appointment booking to personalized follow-ups and electronic medical records, everything is designed to simplify the patient journey. 

This fluidity allows IRIS teams to devote more time to what matters most: listening, advising, and providing human support.

Innovation and humanity: an essential balance

At IRIS, technology never replaces people. It supports them. Each innovation is carefully chosen to serve a clear vision: to offer high-quality, accessible, and person-centered eye care.

Behind every device and every technological advance are passionate, trained, and committed professionals who use these tools to make a real difference in patients' lives.

Seeing further, together

Innovation is part of IRIS's DNA. It allows us to anticipate needs, elevate standards, and consistently deliver an exceptional vision experience.

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